Glossary

Quick definitions for the most common traffic exchange terms.

Credits
The exchange currency earned by co-op viewing sites and spent to show your ads.
Co-Op timer
The required viewing time before a credit is awarded for a visit.
Traffic exchange
A network where members trade attention to increase exposure for their sites.
Co-op traffic
Traffic distributed across multiple ads or members to scale exposure.
Solo traffic
Traffic directed to a single ad or offer for focused exposure.
Banner ad
Image-based ad displayed in rotation across the network.
Text ad
Short text-based ad with a headline and destination URL.
Splash page
A simple standalone landing page used for quick promotion.
Impression
A single display of your ad to a member.
Rotator
A system that cycles multiple ads or URLs through a single slot.

Related pages

About HitsTrader · How it works · FAQ · Trust & safety